Our services

Model Home Staging

Model Show Home Staging by Golden State Living

Model homes that sell the community, one floor plan at a time.

Buyers in a new community cannot fall for a home they have only seen on a site plan. A furnished model shows them how each floor plan lives: where the sofa goes, how big the bedrooms feel, and what everyday life there could look like. It is often the home they remember when they choose a plan.

We work with builders, developers and sales teams to furnish and style model homes from the entry to the primary suite. Each model gets its own design concept, matched to the buyer it is built for, from first-time buyers to growing families and downsizers, and in step with your brand across the whole community.

Behind it is the team that has staged 3,500+ Bay Area homes, so every piece is chosen for what buyers respond to.

What your models include

  • Whole-home furnishing

    Every room furnished and finished, with art, rugs, lighting, bedding and accessories, so the model feels complete.

  • A concept for each model

    Each floor plan styled for its target buyer and your brand, so the models read as one community.

  • Merchandising that sells the plan

    Furniture scaled to show room sizes, flow and storage, answering the questions buyers ask on the tour.

  • Furnished for the sales period

    Long-term furnishing that stays while the community sells, with refreshes when the market or the models change.

  • Every model, one team

    Several floor plans plus the sales office or leasing center, designed, installed and later removed by one crew.

  • Across the Bay Area

    New communities from San Francisco and the Peninsula to the East Bay and South Bay.

Questions we hear often

Who is model home staging for?

Homebuilders, developers and their sales teams preparing a new community or a new phase for sale. Selling a single home? Our home staging service is the one for you.

How is it different from staging a listing?

A listing is staged for a few weeks to sell one home. A model is furnished in full, styled to a design concept and stays in place for months while the community sells, so the furniture, the plan and the terms are built for the long run.

How long does the furniture stay?

As long as you need the model open. We agree on the term before we start, and it can be extended or the look refreshed partway through the sales period.

How do we get started?

Book an appointment. We review your floor plans and target buyers, walk the models with your team, then follow with a quote for the community.

Let’s make your listing

Unforgettable.

A beautifully staged home by Golden State Living
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